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Beyond 'Internal Audit Month': Cultivating a Year-Round Habit of Value and Trust

Global · · richardchambers.com

This article argues that "Internal Audit Month" should not be a singular event but rather a continuous habit. For audit and assurance professionals, this means consistently demonstrating value, building trust, and challenging outdated perceptions of internal audit as merely compliance-focused or policing. The author emphasizes that true awareness and appreciation for internal audit are earned through daily interactions and a commitment to strategic partnership, not just through annual campaigns.


The Imperative for Continuous Awareness

Richard Chambers contends that while "Internal Audit Month" serves a noble purpose in highlighting the profession, its impact is limited if the efforts are confined to a single month. He stresses that the perception of internal audit as a strategic partner, rather than a compliance enforcer, requires consistent, year-round engagement. The article points to the IIA's Vision 2035 survey, which revealed that many stakeholders still view internal audit primarily through a "compliance-focused" or "police" lens, underscoring the persistent challenge in shifting these perceptions. This highlights a critical need for internal audit professionals to integrate awareness and value demonstration into their daily operations.

Bridging the Perception-Reality Gap

The author argues that the disconnect between internal audit's aspirations (e.g., being trusted advisors) and its perceived reality (e.g., being enforcers) often stems from inconsistent behavior. Internal auditors may promote collaboration and trust during awareness campaigns but revert to rigid, transactional approaches afterward. To truly change perceptions, internal audit must align its actions with its stated values. This involves:

  • Approaching engagements with curiosity, not preconceived conclusions.
  • Seeking to understand the business thoroughly before offering critiques.
  • Communicating risks in clear, business-centric language.
  • Actively helping management solve problems, rather than just documenting deficiencies.
  • Consistently demonstrating that risk management is their core focus.

These daily interactions are crucial for building and sustaining trust, which is the foundation of a strong reputation.

Seizing the Opportunity in a Dynamic Landscape

Internal audit has a significant opportunity to elevate its relevance in today's complex and rapidly changing business environment, characterized by "permacrisis." Organizations are grappling with accelerating risks, from geopolitical instability and cyber threats to the transformative impact of AI. This context demands internal auditors who are not just capable but also perceived as indispensable strategic partners. The article emphasizes that clinging to outdated, checklist-driven approaches will lead to marginalization. Instead, internal auditors must embrace innovation, strategic thinking, dynamic communication, and relationship-building to position themselves as vital contributors. The future stature of the profession hinges on whether stakeholders genuinely experience internal audit as trusted partners who help navigate uncertainty and create value, a reputation built through consistent habits, not just annual events.


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